At the Incident Scene, Who Handles Media Inquiries (2023)

Incidents occur in the blink of an eye. Have you ever wondered, at the incident scene, who handles media inquiries? In the case of a severe accident or a crisis, incident scene media management is an essential component of any response. Managing media inquiries at an incident scene can be challenging, and it requires the expertise of trained professionals who know how to handle these situations effectively.

This article will discuss who handles media inquiries at incident scenes, why having a designated spokesperson is essential, and the critical skills and qualities necessary for managing media inquiries effectively.

Let’s get deeper so that you’ll get the correct answer!

Table of Contents

At the Incident Scene, Who Handles Media Inquiries ?

Here are the following options; let’s find out which one is the best:

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  1. External affairs specialist
  2. Media relations specialist
  3. Communications officer
  4. Public information officer

Answer: D. Public information officer

The public information officer handles all media inquiries at incident scenes. Their role involves informing the general public and keeping track of legal disclosure requirements throughout the procedure. The superintendent or designee will handle the inquiry if the PIO is unavailable.

Therefore, having a trained and experienced public information officer is crucial in managing media inquiries at incident scenes to ensure that accurate and timely information is provided to the media and the Public and to maintain transparency and credibility in responding to the incident.

So `at incident scenes, who handles media inquiries? The correct answer is Public information officer.`


Here are the reasons why the other options are incorrect:

  1. External affairs specialist: While an external affairs specialist may have some media relations and communication responsibilities, their role primarily involves managing external relationships and partnerships. They may not have the expertise or training in crisis communication and media management required to handle media inquiries at incident scenes.
  2. Media relations specialist: A media relations specialist is responsible for building and maintaining relationships with the media and may assist with developing communication strategies. However, their primary focus is promoting positive coverage and managing the organization’s image rather than handling media inquiries related to incidents or crises.
  3. Communications officer: A communications officer may have a broad range of responsibilities related to communication, including internal and external communication, public relations, and marketing. While they may have some expertise in crisis communication, their role may not specifically focus on managing media inquiries at incident scenes.

Therefore, the public information officer best manages media inquiries at incident scenes. They are specifically trained and responsible for handling media inquiries related to incidents and crises.

It’s not just the end of the article; we’ll discuss more interesting information with you so that you’ll not be surprised after hearing the correct answer of ` at the incident scene, who handles media inquiries? So, take a look at the importance of PIO:

Why It’s Important to Have a Designated Spokesperson (PIO)?

Typically, the public relations or media relations team of the organization or agency involved in the incident will handle media inquiries at the scene. Sometimes, this may be a designated spokesperson trained to interact with the media and can provide accurate and timely information. Why is it important to have a designated spokesperson?

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Having a designated spokesperson is critical for managing media inquiries at incident scenes.

A spokesperson helps ensure that accurate and consistent information is provided and avoids confusion when multiple people give information to the media. And when you think about the incident, he handles media inquiries; he is only a spokesperson who is also known as a public information officer.

In addition to providing a single point of contact, a designated spokesperson ensures that the organization or agency’s message is delivered effectively. A spokesperson must be able to convey complex information clearly and concisely and answer questions effectively.

What Do You Understand by Media Inquiries?

In the question: at the incident scene, who handles media inquiries; what does the word `media inquiries refer to`? Media inquiries refer to requests for information or comments from the media, usually about a specific event or incident. These requests can come from journalists, reporters, or news organizations and range from simple requests for basic information to more complex inquiries regarding sensitive or confidential information.

The designated Public Information Officer (PIO) is responsible for handling media inquiries and providing accurate and timely information to the media. The PIO must ensure that the information provided is consistent with the facts and protects the privacy and confidentiality of those involved in the incident.

Effective handling of media inquiries is critical to minimize the risks of inaccurate reporting, confusion, and spreading misinformation. To ensure a well-coordinated and effective response to media inquiries, it is essential to have a well-trained and experienced PIO who can handle media inquiries with professionalism and tact.

Key Skills and Qualities for Managing Media Inquiries

We have answered you about ` at the incident scene, who handles media inquiries`; we want to explore some qualities/skills for managing inquiries that will help you if you’re a spokesperson. Managing media inquiries at incident scenes requires a range of skills and qualities.

Here are some of the key skills and qualities that are essential for effective media management:

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  1. Communication Skills: A spokesperson must have strong communication skills and convey complex information clearly and concisely. They must also be able to communicate effectively with the media and the public. So that everyone can understand it, and the media will provide accurate information about the incident scene.
  2. Crisis Management Skills: A spokesperson must think on their feet and respond quickly in a crisis. They must be able to remain calm under pressure and make quick decisions.
  3. Knowledge of the Incident: A spokesperson must have a deep understanding of the incident and be able to provide accurate and timely information to the media and the public. They must be able to answer questions effectively and provide updates as needed.
  4. Diplomacy and Tact: A spokesperson must be diplomatic and tactful when dealing with the media and the public. They must handle difficult questions and manage challenging situations with grace and professionalism.
  5. Media Savvy: A spokesperson must understand how the media works and be able to navigate the complex landscape of modern media. They must be able to build relationships with journalists and understand the importance of managing the organization or agency’s reputation.

Establishing a Relationship with the Media at Incident Scenes

When an incident occurs, like a natural disaster, an accident, or a major event, the media plays a crucial role in spreading information to the public. However, managing the media during an incident can be difficult, as they are often hungry for knowledge and can be relentless in their pursuit of a story.

To make sure the media is given accurate information and the organization’s message is communicated well, it’s important to establish a good relationship with them.

Here are some ways to establish a positive relationship with the media:

  • Assign one person to handle media inquiries, such as a public information officer (PIO), that will be critical in establishing a relationship with the media. That’s why the answer to the question ` At the incident scene, who handles media inquiries` is correct.
  • This person should be trained and experienced in dealing with the media and have the authority to speak on behalf of the organization.
  • Be proactive in providing updates to the media. The media will be looking for information, so it’s important to inform them of any developments as soon as possible. This will also help to manage their expectations and reduce the likelihood of them reporting inaccurate information.
  • Respond quickly to media inquiries. When the media reaches out with a question or request for comment, it’s important to respond promptly. Even if you don’t have all the information they’re looking for, a quick response can help to establish trust and show that you’re taking their inquiry seriously.
  • Be honest with the media, even if the news is bad. Building trust with the media is important by being transparent and honest. If there’s bad news to report, it’s better to do so quickly and honestly rather than trying to hide the truth or spin the story.
  • Let the media see the situation themselves, but ensure they’re safe. Allowing the media to visit the incident site can help them to understand the situation better and report on it accurately. However, it’s important to ensure they’re safe and not getting in the way of emergency responders or putting themselves in danger.
  • Train staff on how to interact with the media. Everyone in the organization should understand the importance of the media and how to interact with them. Staff should be trained to answer media inquiries and refer them to the designated media contact.

By following these guidelines, organizations can build a positive relationship with the media and effectively manage their inquiries during incidents. This may help guarantee that the public gets reliable information and that the organization’s message gets delivered clearly.

What are the Risks of Mishandling Media Inquiries?

You know that `at the incident scene, who handles media inquiries`; it is also essential to understand the potential risks that may arise if PIO is not performed correctly. Handling media inquiries improperly may have significant effects; such as inaccurate reporting, misunderstanding, and the spreading of erroneous information. These risks may slow response efforts and damage the reputations of those engaged in the disaster, whether they are people or organizations.

To prevent these risks from occurring, it is crucial to have a designated Public Information Officer (PIO) who is trained and experienced in handling media inquiries. The PIO ensures that accurate information is disseminated to the media and prevents the spreading of misinformation. They work closely with the incident response team to ensure that sensitive or confidential information is not disclosed prematurely.

Having a designated PIO helps to minimize the risks associated with media inquiries at incident scenes and ensures that the public is kept informed in a timely and accurate manner.

In conclusion, managing media inquiries at incident scenes is a critical task that requires the expertise of trained professionals who know how to handle these situations effectively.

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A designated spokesperson is essential for ensuring accurate and consistent information is provided to the media and the Public. It requires a range of skills and qualities, including strong communication, crisis management, knowledge of the incident, diplomacy and tact, and media savvy.

At the incident scene, PIO handles media inquiries; without them, you cannot get the right information!

Final Words – At the Incident Scene, Who Handles Media Inquiries ?

We are confident that you have understood the answer of; `at the incident scene, who handles media inquiries`?. A designated spokesperson is essential for ensuring accurate and consistent information is provided to the media and the public.

Managing media inquiries at incident scenes is a critical task requiring the expertise of trained professionals who can handle these situations effectively. It requires a range of skills and qualities, including strong communication, crisis management, knowledge of the incident, diplomacy, tact, and media savvy. Having a designated spokesperson who is well trained can help you while handling media inquiries.

For any other information you can contact us at any time!

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At the Incident Scene, Who Handles Media Inquiries (1)

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At the Incident Scene, Who Handles Media Inquiries? ›

At the incident scene, who handles media inquiries? Public information officer.

Who handles media inquiries at the incident scene FEMA answer? ›

Question: At the incident scene, who handles media inquiries? Answer: Public information officer.

Who handles media inquires at a large scale incident scene? ›

The Information Officer handles all media inquiries and coordinates the release of information to the media with the Public Affairs Officer at the EOC. The Safety Officer monitors safety conditions and develops measures for ensuring the safety of all assigned personnel.

Who is responsible for providing incident information to the media? ›

The Public Information Officer is responsible for developing and releasing information about the incident to the news media, to incident personnel, and to other appropriate agencies and organizations.

Who who has overall responsibility for managing the on scene incident? ›

The Incident Commander has overall responsibility for managing the incident.

Who handled disasters before FEMA? ›

Department of Housing and Urban Development (1973–1979)

2 of 1973, and the Federal Disaster Assistance Administration was created as an organizational unit within the department. This agency would oversee disasters until its incorporation into FEMA in 1978.

Who is responsible for disseminating incident situation information to the Incident Commander? ›

The Planning Staff is responsible for collecting, evaluating, and disseminating the tactical information related to the incident, and for preparing and documenting Incident Action Plans (IAPs). The Logistics Staff is responsible for providing facilities, services, and materials for the incident response.

How do you handle media inquiries? ›

Responding to a media enquiry

take full details of the enquiry including the journalist's name, contact details, publication and deadline. respond to the journalist in full by their deadline. If this is not possible, give a holding statement until a full response is available. be helpful, polite and positive.

Which person manages the investigation communication and resolution of major incidents? ›

Incident manager: The person responsible for overseeing the resolution of the incident.

What is a Liaison Officer FEMA? ›

The Liaison Officer is a conduit of information and assistance between incident personnel and organizations that are assisting or cooperating with the response.

Who is responsible for incident investigation? ›

Incident investigations are often conducted by a supervisor, but to be most effective, these investigations should include managers and employees working together, since each bring different knowledge, understanding and perspectives to the investigation.

What is the incident logistics section chief responsible for? ›

Logistics Section Chief

I assist the Incident Commander by providing the resources and services required to support incident activities. I coordinate my activities very closely with the other members of the Command and General Staff.

Who is responsible for writing an incident report? ›

An Incident Report form might be completed by the staff involved in the incident that occurred or it might be completed by a safety manager on their behalf. See more on how to write an incident report. Incident reporting is the process of recording worksite events, including near misses, injuries, and accidents.

Who handle incident management? ›

Incident management is the process used by development and IT Operations teams to respond to an unplanned event or service interruption and restore the service to its operational state.

Who is the individual responsible for all incident activities? ›

Incident Commander (IC): The individual responsible for all incident activities, including the development of strategies and tactics and the ordering and release of resources.

Who has the responsibility for the first response to disasters? ›

When a disaster is declared, the Federal government, led by the Federal Emergency Management Agency (FEMA), responds at the request of, and in support of, States, Tribes, Territories, and Insular Areas and local jurisdictions impacted by a disaster.

Who responds first to a natural disaster? ›

The immediate priority after a natural disaster is providing emergency first aid and medical services to injured persons. Local residents, health professionals, emergency workers, and public-safety officers are the first responders. Widespread injuries occur simultaneously, overwhelming medical systems.

What is the role of the DHS in emergency management? ›

DHS responds to incidents by engaging directly with community leadership to provide support; coordinating federal response and recovery efforts; and providing critical resources such as the DHS Surge Capacity Force, search and rescue assets, communication systems, technical assistance, and other incident response ...

What are three roles of the Incident Commander? ›

The Incident Commander is specifically responsible for: Ensuring incident safety. Providing information to internal and external stakeholders. Establishing and maintaining liaison with other agencies participating in the incident.

Who is included in incident command staff? ›

Command Staff include the Incident Commander or Unified Command as well as the Public Information Officer, Safety Officer, and Liaison Officer designated as necessary to carry out key activities not specifically identified in the functional areas directed by the General Staff.

What is a responsibility of the Incident Commander at a hazmat incident? ›

The incident commander is responsible for all aspects of the hazmat emergency response, including developing incident objectives and tasks, managing all incident operations, applying resources, and ensuring the well-being of all persons involved.

What are media inquiries? ›

Press enquiries are sent by journalists, bloggers and influencers to brands, in order to help them with their articles. If brands are relevant to the theme and wish to be involved in the article, they can pitch their product or brand to the journalist using the contact information provided in the alert.

How do you manage media events? ›

Here's how to set up and manage the day so you build useful relationships and get the coverage you want for your business.
  1. Invite the right people to your media event. Researching your invite list is essential. ...
  2. Send an enticing invite. ...
  3. Communicate your expectations. ...
  4. Look after your guests. ...
  5. Measure the results.
Jul 20, 2021

What does a major incident manager do? ›

A major incident manager manages significant outages and crises and reports issues to problem management. At this level, you will work closely with workplace services, infrastructure, applications operators and communication managers. In some departments, you may also be the head of service.

What is the role of an incident coordinator? ›

Incident Coordinator

Performs the administrative tasks necessary to support activities within a process. This role WILL receive email notifications each time an Incident is assigned to their Assignment Group(s).

Who should be major incident manager? ›

A major incident manager (MIM) is a person who is responsible for leading and facilitating the major incident process. The MIM acts as a single point of contact for all parties involved in the incident, such as service owners, technical experts, vendors, customers, and senior management.

What is another title for Liaison Officer? ›

A liaison officer is also called a go-between agent.

What does a FEMA public information officer do? ›

The PIO interfaces with the public, media, various agencies, and the private sector to meet incident-related information needs. The PIO gathers, verifies, coordinates, and disseminates accessible,5 meaningful, and timely information about the incident for internal and external audiences.

What is the name of a Liaison Officer? ›

What is another word for liaison officer?
84 more rows

What does a liaison officer do in ICS? ›

After an initial briefing from the Incident Commander, the Liaison Officer is responsible for initiating and maintaining contact with government agencies, regulatory authorities, and mutual aid partners during an incident.

What is the process of reporting an incident? ›

- Identify all the affected individuals. Record the names of the personnel involved and their work titles, shift schedules, and any pertinent information. - Identify the witnesses and note their statements. Write down the names of those who were there at the time of the occurrence and their statements.

Who will be the main point of contact from FEMA to the applicant after the recipient and FEMA approve the request for public assistance? ›

FEMA will assign a Program Delivery Manager (PDMG)–a primary point-of-contact assigned to each applicant—who will provide assistance to the applicant throughout the PA grant development process.

What is a liaison officer FEMA? ›

The Liaison Officer is a conduit of information and assistance between incident personnel and organizations that are assisting or cooperating with the response.

Who is top person at FEMA? ›

Deanne Criswell |

What is the FEMA Phase 1 of the Public Assistance process consists of? ›

Phase 1.

Applicants register for PA Grants Portal access and submit Requests for Public Assistance (RPA), which are then reviewed by the Recipient and FEMA for eligibility.

Which partner is often the first to arrive and last to leave FEMA? ›

Local police, fire, emergency medical services, public health and medical providers, emergency management, public works, environmental response professionals, and other local responders are often the first to detect a threat or hazard or respond to an incident, and frequently they are the last to leave an incident site ...

Is Liaison Officer the point of contact? ›

Liaison officers are the point of contact at enterprises during major events, such as emergency situations or leadership changes, like the appointment of a new CEO. They are also the primary people who communicate information about these events for promotional and brand perception purposes.

What does Liaison Officer do in incident command? ›

The Liaison Officer is a conduit of information and assistance between incident personnel and organizations that are assisting or cooperating with the response.

What is the Liaison Officer responsible for? ›

A liaison officer is responsible for facilitating communication between two or more organisations or parties. You may find liaison officers working in the public relations department of a company. It is their role to communicate with the public or other organisations on behalf of their company or organisation.


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